Communication as a strategic competence : the case of MASISA

dc.contributor.author	Nascimento, Luis Felipe Machado do	pt_BR
dc.contributor.author	Dinato, Monique Revillion	pt_BR
dc.contributor.author	Marques, Onei da Silva	pt_BR
dc.date.accessioned	2007-06-04T11:54:27Z	pt_BR
dc.date.issued	2006	pt_BR
dc.identifier.uri	http://hdl.handle.net/10183/590	pt_BR
dc.format.mimetype	application/pdf	pt_BR
dc.language.iso	eng	pt_BR
dc.relation.ispartof	International Conference on Management of Technology (15. : 2006 : Beijing). East meets west : challenges and opportunities in the Era of Globalization. Beijing: IAMOT, 2006.	pt_BR
dc.rights	Open Access	en
dc.subject	Estudo de caso	pt_BR
dc.subject	Marketing estratégico	pt_BR
dc.subject	Responsabilidade social	pt_BR
dc.subject	Empresa madeireira	pt_BR
dc.title	Communication as a strategic competence : the case of MASISA	pt_BR
dc.type	Trabalho completo publicado em evento	pt_BR
dc.identifier.nrb	000531932	pt_BR
dc.type.origin	Estrangeiro	pt_BR

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