• A importância dos ativos específicos na diferenciação das firmas do setor hoteleiro 

      Marquesan, Fabio Freitas Schilling; Guzzo, Renata Fernandes; Zawislak, Paulo Antonio; Tello Gamarra, Jorge Estuardo (2015) [Artículo de periódico]
      O objetivo deste trabalho consiste em mensurar os ativos específicos de um grupo de hotéis localizados na cidade de Porto Alegre/RS (Brasil) e analisar o custo de governança dos mesmos em relação ao potencial de diferenciação ...
    • Innovation and dynamic capabilities of the firm : defining an assessment model 

      Alves, André Cherubini; Barbieux, Denise; Reichert, Fernanda Maciel; Tello Gamarra, Jorge Estuardo; Zawislak, Paulo Antonio (2017) [Artículo de periódico]
      Innovation and dynamic capabilities have gained considerable attention in both academia and practice. While one of the oldest inquiries in economic and strategy literature involves understanding the features that drive ...
    • Innovation capability : from technology development to transaction capability 

      Zawislak, Paulo Antonio; Alves, André Cherubini; Tello Gamarra, Jorge Estuardo; Barbieux, Denise; Reichert, Fernanda Maciel (2012) [Artículo de periódico]
      The firm’s role, besides producing goods and services, is to promote technological change and innovation. While academic research on technological capabilities has led to a better understanding of the process of technical ...
    • As seis fases da gestão por processos : proposta de um método 

      Machado, Bernardo Dias; Tello Gamarra, Jorge Estuardo; Bandeira, Denise Lindstrom; Muller, Claudio Jose; Peralta, Carla Beatriz da Luz (2018) [Artículo de periódico]
      Métodos voltados à gestão por processos têm sido importantes ferramentas para melhorar o desempenho operacional. Contudo, apesar dos aportes destes métodos, maiores avanços ainda são necessários. O presente artigo tem como ...
    • Technological intensity and innovation capability in industrial firms 

      Zawislak, Paulo Antonio; Fracasso, Edi Madalena; Tello Gamarra, Jorge Estuardo (2018) [Artículo de periódico]
      Purpose – Over time, technological intensity has been used as a proxy for innovation capability of firms in an industrial sector. However, not only firms belonging to the stratum of high technological intensity are able ...
    • Transactional capability : innovation's missing link 

      Tello Gamarra, Jorge Estuardo; Zawislak, Paulo Antonio (2013) [Artículo de periódico]
      The topic of innovation as a source of competitive advantage for firms is consolidated in the literature. An innovation-based advantage is generally achieved by following a structured process, in which technological ...